Mike Lemanski StudioDesign Illustration

BCG

Storyboards for Animation / Illustrations for Animation
Client: Boston Consulting Group / Plastic Pictures

Plastic Pictures needed a storyboard and graphic illustrations for a short animated piece to lead into the BCG’s annual Consilium. The award winning animation questioned prescribed global understanding through the use of optical illusion and visual metaphor.

Clip taken from the animated film

ConceptOptical Illusion / Flow

The concept of the animation was to utilise graphic shape, colour and visual metaphor to seemlessly blend ideas on topics such as climate change, deforestation, digital footprints and future action.

The storyboard and graphic stills were animated by Plastic Pictures.